Authentic
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| Hershey's Chocolate |
-Recipes, Crafts on site
-History of where and who made it
-Ads just feature ingredients in chocolate and people eating it.
Layout
Elements I like:
-Simple and pops of colour (4 different colours for the shapes)
-Text is easy to read although the images are placed in a centered grid there still some Asymmetry to the way they layout out the blocks which makes it interesting.
Looking at the VIVD light festival site:
Elements I like:
- The front page has a large nice colourful picture which draws the user in
-When you scroll down there are light-like patterns which flow down the page which also helps to guide your eyes down the page.
-There is a social media section where you can read all the tweets from people.
-There is contrast with the bright colours against the white. However, it is sometimes harder for people to read white font on a dark colour than just black on white. I think it would be a challenge to have a white site but not make it look boring as darker colours seem to add more depth.
Brainstorm on lux and lux notes
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| Brainstorm |
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| lux notes1 |
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| lux notes 2 |
-Sarah
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